We have a well tested process when we take on websites that need optimizing.
Website Audit
A complete review of your website and its envrionment
• Benchmark site visibility
• Review competition
• Review similar sites
• Site Features
• Site content – optimized?
• Site architecture
• Content
Keyword Research
Identify the keywords used to search for your products
• Are there any keywords
• Are they the right keywords
• Specific keywords traffic
• Keyword/structure silos
• Tag planning
• Sufficient content
• Correct content
Renew or Rebuild
Upgrade your website to include latest SEO “thinking”
• Prepare site specification
• Upgrade website pages
• Upgrade site structure
• Update code/meta tags
• Update file naming structure
• Optmise/add new content
• Enter statistics code
Register & Link
Get your site recognized and accredited online
• Search engine submissions
• Sitemap submission
• Website verification
• Directory submission
• Link development
• Social media linking
• Article development
Review & Revise
Review analytics to increase visitor conversions
• Visitor numbers
• Page views + Bounce rate
• Time on site
• Keyword usage
• Landing pages
• Conversion rates
On completion you have a optimized site that can be found by search engines maximizing your possibility of website traffic.
