Our web development process can be broken down into 4 work silos and a Post Launch Marketing plan:
Preparation/Brief
Understand your business,
your environment and
your competition.
• Site objectives
• Target market
• Competitor research
• Environment research
• Sector site review
• Site strategy
Planning
Identify what is needed
in terms of content, features
and design elements
• Page structure
• Site tools & features
• Keyword research
• Page & content plan
• Design features
• Design sit
Production
The exciting bit – at the end
of this process you
have a completed website
• Create framework
• Construct site
• Install CMS
• Enter text
• Enter images
Launch(Put live)
Get the site operational,
put it live, and
setup the technology
• Create hosting
• Create emails
• Add analytics
• Add tools
• Check statistics
• Benchmark
Marketing
Making your website
“really” work for you in
terms of traffic and sales
• Generate rankings
• PPC for traffic
• Awareness
• Keep top of mind
• “Buzz” & branding
• Traffic/cross sales
All our sites automatically include statistics, css programming (for speed of load), a contact form (includes a google location map), subscribe facilities (if required). We ensure sites are search engine friendly. By focusing on functionality, usability and search engine optimization during the construction of your website, we maximise your business opportunities.
